I remember it well! Brings back good childhood memories. Mom always made sure we had a bowl of Cap'n Chronic before sending us off to school. I liked the free Bo'sun Whistle in each box. This whistle allowed you to make free long distance phone calls way back when long distance calls were expensive.
"The Bo'sun Whistle was a prize included in Cap'n Crunch cereal boxes in the late-1960s. The cereal company didn't realize the whistles emitted a 2600hz tone--a sound that could trick telephone routing equipment into giving people free long-distance telephone calls". Cap'n Crunch Whistle
At Big Dick's, where minnow shooting originally started, you'll find someone partaking in the popular sport most any day. This is the exciting and sometimes crazy antic of swallowing live minnows while you're cheered on by fans of all ages.